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Content Manager at the Coca-Cola Company

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The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. At The Coca-Cola Company you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks in the world-selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company that is known and respected throughout the world.

We are recruiting to fill the position of:

Job Title: Content Manager
Job Requisition: R-78877
Location: Lagos
Job Type: Full time
Travel Required: 00% – 25%

Job Description Summary
What You Will Do:

  • Author and align key stakeholders to Integrated Marketing Experience (IMX) briefs.
  • Lead agency briefings for Consumer and Shopper content and identify innovative ways to measure the effectiveness of brand campaigns.
  • Provide guide adherence throughout the Integrated Marketing Experience process: (and when needed, evolution of) the strategy among internal teams and external agency partners; identify opportunities to bring consumer research and data into the process.
  • Help develop measurement plans to evaluate and optimize campaigns; foster a culture of collaboration that continually challenges and builds the brand team’s collective thinking.
  • Actively collaborate with the brand/category team to translate global/regional direction to Africa Operating Unit (where applicable) and to ensure that the strategy is relevant to consumers
  • Positions the brand for future growth and can ultimately inspire differentiated marketing communications.

Qualifications and Requirements

  • Bachelor’s Degree required. 
  • 5 – 7 years of experience working in a strategic marketing capacity.
  • Experience working at and with world-class creative agencies and track record of inspiring big (ideally award-winning) creative thinking a plus.
  • Exceptional written and verbal communication skills.
  • Articulate complex ideas in a clear, compelling manner.
  • Collaborate and build consensus.
  • Translate consumer and cultural research/data, business objectives and diverse perspectives into actionable marketing strategies.
  • Lead and shape consumer research.

Skills:

  • Analytical Techniques
  • Brand Architecture
  • Brand Positioning
  • Channel Management
  • Competitive Assessments
  • Consumer Segmentation
  • Creative Development
  • Digital Media Strategy
  • Leadership
  • Marketing Strategies
  • Media Planning
  • Problem Solving
  • Quantitative Research
  • Social Media Strategies
  • SWOT Analysis

What We Can Do for You

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  • You will be part of the Africa team where teams are the new heroes, and our leaders are inclusive orchestrators.
  • Together, in pursuit of our Company Vision to craft  Loved Brands,, done sustainably, for a better shared future, we will:
    • Leverage our Bounderless Network
    • Make our Cuture Code inevitable
    • Build winning Capabilties
    • Change the DNA of our organization to becoming Adaptable.

Application Closing Date
27th October, 2022.

Method of Application
Interested and qualified candidates should:
Click here to apply online

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