General Manager – FMCG Sales & Marketing at Applied Engineering Technology Initiative (AETI)


Applied Engineering Technology Initiative (AETI) – Our client is a leading consumer products conglomerate with specialties in food products.

Due to restructuring and expansion, the business urgently requires a suitably qualified candidate to fill the position below:

Job Title: General Manager – FMCG Sales & Marketing

>>>Click Here to Join JOBS IN NIGERIA & OVERSEAS Telegram Channel and Receive Job Updates

Location: Lagos

Job Description

  • Provide leadership and vision by assisting the board and staff with the development of long range and annual plans, and with the evaluation and reporting of progress on strategies;
  • Formulate and execute company’s strategic plan;
  • Set and achieve key performance targets for: sales, delivery, cost, expenses and other measurements of operational performance;
  • Identify, create, and develop new market opportunities, taking the lead on constructing a robust and successful business proposal that secure new deals, contracts and long term relationships;
  • Support and lead company products sales, growth and continuous cost & quality improvements in the business;
  • Manage all sales related activities covering setting and strictly monitoring of sales targets and ensures accurate delivery of products in all sales channels;
  • Timely update and present competitors’ activities and provides market feed-back on new products, prices changes, new launches, etc to the top management;
  • Communicate operational/sales results, activities, etc. to Executive Management and provide recommendations and plans for ongoing improvement.
  • Develop and maintain an excellent rapport with key stakeholders such as clients, suppliers, community organisations, regulatory bodies etc;
  • Represent the organization at trade exhibitions, events and other related activities;
  • Formulate performance measures, parameters and targets, in line with the business objectives and agreed every year on performance review, with targets set for the subsequent year.
  • Suggest ideas for increasing revenue


  • Bachelor’s degree in Marketing, Advertising, Business Management or any related business courses.
  • M.Sc, MBA will be an added advantage
  • Relevant qualifications/Certification in Sales and Marketing
  • 10-15 years of management experience in a retail/FMCG environment
  • Good understanding of the Nigerian business network and environment
  • Experience working in a union environment, preferred
  • Excellent people skills
  • Experience in strategic marketing planning
  • Organized, meticulous, and confident;
  • Strategic thinker with the ability to understand market and business intelligence to make informed choices about business development;
  • Strong analytical skills
  • Strong leadership qualities, be a team-player with excellent interpersonal skills;
  • Communicating clearly and concisely, both orally and in writing with company management, co-workers and third parties at different settings;
  • Excellent business acumen and financial skills.
  • Ability to develop and lead a sales team & passion for service quality;

Application Closing Date
14th July, 2021.


How to Apply
Interested and qualified candidates should forward their CV to: [email protected] using the Position as the subject of the email.


Please enter your comment!
Please enter your name here